Springboard America

Launched in 2009 by Vision Critical, Springboard America is one of the leading online market research communities in the US, giving Americans the opportunity to voice their opinions on a variety of topics and issues.

We partner with reputable organizations including household brands, government bodies, not-for-profit organizations, and the media in order to help them better understand their customers and stakeholders, and to ensure they take the views of ordinary Americans into account. For each survey in which you take part, your answers are collected, along with those of fellow Springboard America members, and the results are analyzed in aggregate by our research experts before being presented to our clients or released to the media.

Vision Critical

Springboard America is brought to you by Vision Critical. Vision Critical provides a cloud-based customer intelligence platform that allows companies to build engaged, secure communities of customers they can use continuously, across the enterprise, for ongoing, real-time feedback and insight. Designed for today’s always-on, social and mobile savvy customer, Vision Critical’s technology helps large, customer-centric enterprises discover what their customers want so they can deliver what they need. Unlike traditional customer research, which is slow, expensive and gathers dust on a shelf, Vision Critical’s customer intelligence platform replaces static data and cumbersome reports with real-time actionable customer intelligence that companies need to build better products, deliver better services and achieve better business outcomes.

Hundreds of high-performance organizations use Vision Critical’s technology, including Banana Republic and Yahoo. Follow Vision Critical on Twitter @visioncritical.